HealthKart to distribute Optimum Nutrition’s premium products


New Delhi:, a leading e-commerce health website has announced an agreement with Optimum Nutrition, Inc, a premium sports nutrition brand globally, to offer the range of authentic products in the online space.

With this agreement, HealthKart becomes the only authentic online importer for Optimum Nutrition’s premium and comprehensive line of products in India. HealthKart has been the pioneer in the health and nutrition category in the online space by bringing access to authentic products to every consumer in India.

Sameer Maheshwari, Co-Founder & MD,, said, “Sports Nutrition market in India is plagued with counterfeit products – almost 50% of the products sold in this category is suspect. To guarantee 100% authenticity of products to customers, we actively partner with global brands to ensure strict quality control during sourcing. With this partnership, two premium brands have come together to form a mutually beneficial partnership that will benefit Indian customers looking for authentic and high quality sports and nutrition products. With the synergistic and single-minded business focus on providing quality products and solutions to the customer, the partnership is a great fit.”

Founded in March 2011, was formed on the grounds of giving simple, effective solutions to health enthusiasts. Today, HealthKart offers India’s largest range of genuine health products across categories and all major brands. The company offers more than 40 brands in the sports nutrition category.

Avik Sanyal, Country Manager India, Glanbia Performance Nutrition, said, “We at Glanbia are excited with this opportunity and want to offer world class products to satiate the needs of our consumers and are committed to high standards of quality in every serving. The category has a huge untapped market and we are confident that e-commerce is a way to reach out to the remotest location and provide a well-informed shopper experience at your fingertips. We are happy to associate with HealthKart which has been a pioneer in the health and nutrition category in the online space. We are jointly committed to providing genuine products at every consumers door step and drive awareness about this category and detailed information on our products.”

Kerala IT News


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