UST Global & Virgin Racing charge into F1 Season

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Tvm: IT services major UST Global and Virgin Racing have commenced a collaborative IT services partnership for the 2010 Formula One season. Over the next three years, UST Global will provide technology services to support and enhance Virgin Racing’s performance on the track.

UST’s initial contribution to the team effort is a real-time Race Management System, built from the ground up for the VR-01. The new system will be officially launched at Silverstone, UK.

In a release, Jim Wright, Marketing Director, Virgin, said, “The best Formula One partnerships are based upon commercial and technical commitments and in UST Global, Virgin Racing has found an ideal partner who shares the same values, vision, our exacting demand for accuracy, innovation and time lines, and who has a similar work ethic. Already, the relationship between the two organisations is showing positive signs and the integration between the UST Global and Virgin Racing project teams has been nothing short of remarkable. As a partnership, the Virgin Racing / UST Global alliance has the hallmarks of everything that is necessary to compete at the highest level and as such the partnership has a strong future.”

Joe Nalkara, President, UST Global said, “The Virgin Formula One Team, determined to challenge the established teams, has broken with traditional convention and designed its cars on CFD, entirely using technology rather than expensive wind tunnels. UST continues to help its clients gain competitive advantages through technology and process innovation, making us the ideal partner for Virgin Racing in Formula One.”

In addition to the Race Management System, a VR-01 Simulator Integration and an Automotive Parts Life Management Database are two other projects planned for 2010.

With the Race Management System, UST Global has built an integrated control panel display that assimilates wireless data from the cars on the track, GPS feeds, trackside camera feeds, external weather information, and FIA Atlas Server data feeds. The assimilated, technical analysis of the race is delivered in real time to the trackside support team. This optimized information delivery allows the team engineers to monitor vital data points, identify calibration of car parts and raise alerts in case of critical faults.

For the VR-01 Simulator Integration, UST Global will integrate set-up data for the VR-01 racing car with the Wirth Research simulator, ensuring a constant, two-way correlation between the two. The synergy between the simulator and the actual car will offer an efficient test-point for technical experimentation. Discrepancies between actual race conditions and the simulated environment are due to weather, wind conditions, and physical variables like ride height, tire, suspension, gearbox, and engine settings. Assembling and integrating the actual data with the simulator settings will facilitate near-perfect replication.

The Automotive Parts Life Management Database would track the details of each component of the VR-01, including the changes and replacements it undergoes throughout its lifecycle. The application will generate automatic notifications to the race team engineers as a component nears the end of its predicted lifecycle. The life expectancy of these components of a high-performance F1 race car is affected by the high amount of wear and tear incurred in the lifecycle of the race car and the erratic nature of the events in every run.

The Virgin brand is all about quality, customer service, innovation, value, challenging convention, and having fun. UST Global completely aligns with these traits and also stands for solid relationships, ground-breaking perfection and a commitment to clients beyond the contract.

UST Global is an IT services and solutions provider headquartered in Aliso Viejo, California and London, England providing IT and business process outsourcing services through its centers in India, Chile, and the Philippines. UST Global has two development centers in Kerala – in Technopark, Trivandrum and Infopark, Kochi.

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